New members: YETI, SAB Europe, The Everyday Co, Valor Summits

The EOG have recently welcome several new members.

Founded in 2006 YETI Coolers has a simple mission: build the cooler we’d use every day if it existed. One that was built for the serious outdoor enthusiast. One that could take the abuse we knew we’d put it through out in the field and on the water. One that simply wouldn’t break.

Product innovations come from necessity and firsthand experience – not from market research and data analysis. Today, YETI products perform when it matters most - whether that be an excursion into the remote Alaskan wilderness, chasing redfish on the Gulf coast, or just getting together with friends in the backyard.

SAB provide a one stop full garment accessories service that includes fashion design, advanced manufacturing, expert sales and service commitment.

Their R&D centre and advanced manufacturing equipment and techniques coupled with their extensive expertise built up since 1976 has led them to be the largest manufacturer of buttons and zippers in China.

Jessie Xie from SAB comments: 

By joining the EOG, SAB will have the opportunity to have in-depth exchanges and cooperation with more European outdoor practitioners, to discuss how to make a better combination of accessories and outdoor sports. Will better fulfill the sustainable responsibility, help the development of the global outdoor industry, and provide more high-quality products that are more low-carbon, ECO-friendly, and durable for the society and nature.

The Everyday Co are a sustainability consultancy based in Montreux, Switzerland.

Founder Michael McComb says:

“The Everyday Co. aims to help companies in the outdoor industry run more sustainably. We joined the EOG to network, learn, and share our knowledge and expertise to accelerate our shared vision. We’re thrilled to be a part of this passionate community and look forward to making a positive impact.”

Valor Summits have over 30 years of experience in various international companies and offer a deep understanding of market requirements and trends, a large network of relationships with the relevant stakeholders in the industry.

Their strength is the combination of analysis-based strategy, value-driven and partnership-based cooperation.

valorSummitsTM are fully dedicated to advising and supporting companies in the sports, bike, ski and outdoor segment. They help companies to overcome business challenges, achieve sustainable growth and thus increase their enterprise value.

Founder Andy Schimeck says:

I love being active in the mountains. That's why protecting the places we love is so important to me. It is a privilege to work in an industry that has a shared passion for nature and is driven by the ambition to protect it and preserve habitats.

We look forward to welcoming them into all our activities.

For more information about joining the EOG - Join the EOG

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