PRESS RELEASE FROM #SHEISOUTDOORS

#she is outdoors - the first ever special Women's Outdoor gear award is accomplished and decisions are made! The winners have been chosen! Dividing the products into apparel, footwear, outdoor professionals, bike and hardware our international expert jury is set together from retailers, textile and sustainability experts and pure outdoor lovers. They have thoroughly evaluated the products that deserve nothing less than a perfect rating in terms of claim and performance.

So here is a huge 'thank you' to the jury members: Chairwomen of the Jury Alexa Dehmel, Kim Scholze, Stefanie Buchacher, Claudia Klingelhöfer, Christina Stahl, Astrid Schlüchter, Anny Cardinahl and the EOG's very own Dr. Katy Stevens. It always touches us how much effort they put into the award, how strong they work together at the jury meeting and how much they support us in the whole process of this project. The hybrid jury meeting took place in Inzell in Bavaria in the end of June. All products were tested in a long term test beforehand and then again on a beautiful hike. The extensive discussions were very interesting, informative and all encompassed.

Congratulation to our winners Schöffel, Aclima, Camelbak, Salewa, Hanwag, Devold, Ortovox, Mammut and Norrøna.

Thanks to all the participating brands! We loved to have you on board and would be very happy to welcome you all again next season.

SUSTAINABILITY WINNER | Schöffel | Circ Pants Looop

“Elegant, uncomplicated, and functional, the Circ Pants Looop encapsulate the essence of circularity. The jury were incredibly impressed with these mono-material pants consisting of 100% recycled and recyclable polyester that conserve valuable resources and can be recycled back into product at the end of life.

Easily the sustainability winner, these pants continue to deliver on many fronts, offering high performance and fit with no compromise. High quality materials provide durability while performance attributes include PFC-free water repellence, lightweight and breathability all at an affordable price point.”

GOLD WINNER | APPAREL | Salewa | Pedroc Pro Polartec Alpha® Jacket

“Love at second sight: The Pedroc Pro Polartec Alpha® Jacket is made for those moments when the weather can not decide whether it is warm or cold and you are also on the move with high intensity. Constantly stopping and starting and waiting around, or on trails with low intensity. In the test, the jacket absolutely convinced the jury in such situations.

Targeted body mapping for the female anatomy, the highest wearing comfort, amplified by the thoughtful application of a windproof high density Nylon/Lyocell blend as well as stretch materials and lofted insulations. All these factors come together to make the Salewa jacket, which is intended for speed hiking, an indispensable part for every athletic mountain excursion between spring and fall.”

WINNER | APPAREL | Norrøna | Falketind Aero60 Hood

“Norrøna’s Falketind Aero60 Hood is THE multipurpose it-piece! Besides the minimal weight: The jury likes the skin comfort, a good balance of breathability and heat retention. Additionally: At this point in time, it’s the best mix of durability and sustainability bundled up in an incredibly lightweight 130g windshell.

With this hooded jacket she is outdoors all set with a shell that works in many weather conditions. In combination with her 1st/2nd layer favorite, Falketind Aero60 Hood is a truly reliable 365 days companion.

Due to the silhouette, the well shaped hood and the perfect fit, the jacket covers many activities. To the wider audience products like this are usually completely underestimated, that will hopefully now change.”

GOLD WINNER | OUTDOOR PROFESSIONALS | Aclima | Woolnet Light Crew

“The Aclima WoolNet Light crew shirt rightly deserves the Outdoor Professional Gold Award. Although already in 2010 prizes were awarded for Aclima Woolnet, the women‘s model which comes in the spring 23 on the market impresses with women-specific and functional cut and feminine body mapping with optimal professional placement of the net. There is currently no lighter (80g) and more functional (100% Merino) comparable women‘s baselayer on the market.”

WINNER | OUTDOOR PROFESSIONALS | Mammut | Aenergy TR BOA® Mid

“The Mammut Aenergy TR BOA® Mid Women high performance trail running shoe convinced the jury with well engineered high tech features and the innovative attachment of the BOA® Fit closure system, which despite its lightweight construction (310g) offers the female foot very good support at the relevant points. The Vibram Megagrip Litebase sole ensures grip on difficult terrain. Responsible engineering of 100% recycled polyester with PFC-free DWR meet the sustainability approaches.”

GOLD WINNER | BIKE | Camelbak | Women‘s M.U.L.E.® Pro 14

“The new version of the classic Camelbak M.U.L.E. comes unassuming, but is an innovative, thought-out product with many practical features. The jury was particularly impressed by the carrying comfort specially adapted to the female anatomy, the relatively slim design and the low weight. The body mapping in the back area pays off and is pleasantly permeable to air. For a daypack of 14l the Women‘s M.U.L.E.® Pro 14 has everything it needs. Sensibly arranged compartments for tools, protectors and helmet, a matching back protector is also available. In terms of sustainability Camelbak has done a lot right by incorporating innovative new materials.”

WINNER | BIKE | Devold | Kløvstien Merino Shirt

“The Devold Kløvstien Merino Shirt Woman is made from 100% natural fabrics. The material mix consists of 70% Merino wool and 30% Tencel and it is this mix that convinced the jury. This material composition gives the shirt a soft & silky feeling while the jacquard knit gives the shirt a rough and durable quality. Although the fabric comes with a heavy grammage it is very breathable and at the same time strong and durable. The jury also liked the special features like a longer cut in the back, the loose fit and the integrated goggle cleaning scarf. As the shirt comes in a short- and long sleeved version they are able to reach a big target group of Mountainbike Women, with a specific shirt that is a perfect fit for their purpose.”

GOLD WINNER | FOOTWEAR | Hanwag | Blueridge Lady ES

“Versatile and enormously convincing: Hanwag‘s Blueridge Lady ES is a comfortable shoe for light hikes and combines eco demands with functionality. The jury agreed that this shoe is precisely tailored to needs and area of use, with a decisive focus on sustainability: The upper material is made of durable Perwanger leather and the PFC-free Eco-Shell membrane ensures waterproofness and breathable performance. The material used comes exclusively from European suppliers; the shoe is also manufactured entirely in Europe. With a moderate weight of 820 grams, the design is unpretentious, timeless and therefore an excellent choice for a wide target group.”

‍GOLD WINNER | HARDWARE | Salewa | Piuma 3.0 Helmet

“The Piuma 3.0 Helmet is super light and comfortable to wear. Straps wrap around your head very smoothly without pressure points and are incredibly adjustable to lots of head-shapes. The best safety equipment you can have is a helmet that is so light and comfortable to wear even in hot weather and sweaty conditions, that you simply forget to take it off. The Jury were particularly impressed with the low-profile in-mould construction which results in an ultra-light helmet with high impact protection and excellent ventilation. ”

STYLE AWARD | Ortovox | Casale Pants

“The Jury’s secretly favorite item, thanks to its perfect match of style, convenience and sustainable material combination. With its refreshing design and colorful accents, the Casale Pants stands out directly. The comfortable, long-lasting climbing pants are made for alpine tours. With fluo inserts and a casual fit, the pants set an impressive statement, whether you’re high up on the rock face, bouldering or strolling through the streets. The casual corduroy fabric with organic cotton and sustainably grown hemp is especially comfortable, while a small proportion of elastane and its functional details like shaped knee area ensures full freedom of movement.”

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Another 'THANK YOU' to our great partners: OUTTRA - our presenting partner building a much needed bridge between brands and retailers; our retail partner Globetrotter, who will be presenting the winning Products – we are very much looking forward to the event in august.

Thank you to our media partners for spreading the word, and thank you to our very supportive PR Agency Vitamina C.

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Retail partner Globetrotter will present the winning products on the 20th of August 2022 during a live event in their store in Berlin. We'd love to meet you there!

We also want to thank all the women and girls – and of course the men, too ;) – who reached out to us and supported this project.

You are amazing!

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